“There’s plenty of clients out there that we’re ready to start talking to, to unlock that commercial inventory that hasn’t been on FTA before.” Our chief sales officer, Rod Prosser, tells Mumbrella how 10 Shake is shaking up commercial Free-To-Air TV.

https://t.co/ZiGG6urfHP

Twitter feed video.

“There’s such an opportunity for the big categories that have wanted a home to advertise to the youth." Network 10 and ViacomCBS chief sales officer, Rod Prosser, opens up to @bandt about new channel,10 Shake.

Find out more: https://t.co/pZo8w7SS93

Twitter feed video.

"We weren’t willing to launch any old channel just to compete,” Daniel Monaghan, Network 10’s head of programming tells @smh’s @Michael_Lallo how the launch of 10 Shake is set to complement @Channel10AU, @10PeachAu and @10BoldAU.

Read more here: https://t.co/qBaORLWQ4Z

Twitter feed video.

#TVRatings 12Jul: #MasterChefAU had an average national audience of 1.22m last night, peaking at 1.48m. It was the #1 show in under 50s, 25 to 54s and 16 to 39s. Its audience was up 49% on its 2019 average.

Twitter feed video.

Something awesome is coming.

Introducing 10 Shake. Our new free-to-air channel with all the biggest kids shows on the planet, and stuff for big kids too!

Transmitting September 2020.

Check it out: https://t.co/JaZuwPf5Kf

Twitter feed video.